Medicinal and Aromatic Plant (MAP) Market Development in Matrouh

  • The Egyptian Swiss Development Fund (ESDF) wished to conduct an integrated study of the Medicinal and Aromatic Plants (MAP) Development in Matrouh Governorate.  The study aimed to formulate an opinion based on field work analysis and experience, to provide the results and recommendations concerning the economic and social feasibility and potential for the project as an income generating approach for low-income people in Matrouh.  ESDF commissioned Environics and Chemonics Egypt to carry out the pre-project assessment for this project.
  • Environics reviewed the relevant documentation, coordinated with ESDF’s MAP consultant, carried out field visits, interviews and meetings to produce the final pre-project assessment report, which comprised the following:
    • Objectives and methodology
    • Existing situation & potential assessment, which included:
      • MAP condition; potential plants expansion; agricultural needs; methods; possibilities; training needs, and cooperatives and societies characteristics.
      • Resources of Matrouh Governorate: Land; water; compatibility with MAP needs; assessment of MAP development potential, and local selection and priorities.
      • Processing of MAP: importance; evaluation of current situation: available capabilities; possibility of introducing modern technology; proposed processing approaches, and required equipment.
      • Marketing study: market potentials; existing marketing methods; evaluation of methods; strategies and policies; institutional requirements; sectoral cooperation; training needs, and cooperation & coordination.
      • Social Studies: economic and social current condition; communal and institutional status; executive institutional status; existing association and other potentials; social development policies; organizing social and development; associations training needs, and general results.
      • Community services: existing human development indicators; employment and job creation situation; health and education situations; water and sanitation services situations, and geographical disparity and variation.
      • Overall findings, proposed project formulation, and recommendations.

Related Projects